Blogging 101 best practices to get started

I wanted to share my notes from today’s – SBA’s Blogging 101 Webinar.
  • 60% of businesses have blogs.
  • Most bloggers post once a month.
  • Blogging helps increase SEO (Search engine optimization). Keep your content fresh.
  • Can’t think of a topic, invite guest bloggers.
  • Find an editor to help proofread before you post (this could simply be someone you know who is good at writing and editing).
  • Before you post 3rd party content, thoroughly read and research
  • Before you decide on your blog make sure you set a goal: Increase readership, awareness, sales?
  • Provide valuable content and not hard sales
  • Decide who your reader is and write in a way that is relatable.
  • How will you mange your time? Third parties like Hootsuite help you manage your social media pages. Schedule certain days and times to post.
  • Provide updated information on the industry you are interested in.
  • Write posts using 300-500 words. 
  • You can also post fillers: links, Youtube videos, inspirational quotes, resources, etc in between your main posts.
  • Can’t think of anything to write about, invite a guest blogger.
  • Post how to’s or tutorials.
  • Get permission before you post information or pictures about someone.
  • Create attractive headlines. Think about what people would type in the search engine.
  • Be yourself! Drop the corporate language and speak in your readers’ terms.
  • Use links, videos, images, white space. Make sure images and videos are copyright free.

Special thanks to Aaron Strout, Caron Beesley and Simon Salt for providing this valuable blogging webinar!


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Mom+Social: A global movement of mothers

I just wanted to share an event that will be held virtually tomorrow.

The United Nations Foundation is hosting a Mom+Social event – a special, a one-day global conversation on motherhood, the role of social media, technology, and philanthropy to improve the health of moms and children everywhere. Let’s continue to connect and support one another! #globalmom 


http://www.unfoundation.org/momplussocial/

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